Featuring the best power-to-weight ratio among sport ATVs, the 686cc fuel-injected engine and overall performance of the 2012 Yamaha Raptor 700R impressed the Consumers Digest team in a variety of terrain. Also noted was that the 700R can be customized with a choice of 11 different graphic options at no additional charge, which is an industry first. The 700R Special Edition was selected as a Best Buy for its addition of a wave-type rear disc and unique graphics to the 700R’s design. Earning its second Best Buy award since 2008, the 2012 Yamaha Raptor 250 was commended for producing the kind of performance that riders might expect from a higher-end model. Consumers Digest cited the Raptor 250’s light weight and low seat height as features that help make it “… a fun machine for riders, regardless of their size.” The 2011 Raptor 250R also received a Best Buy for the addition of upgraded shocks, LED taillight and adjustable front-brake lever to the 250’s construction. “Yamaha has injected real world value into the all-new Grizzly 300 and offers class-leading performance throughout our Raptor line of sport ATVs, and we couldn’t be more proud to have an impartial, third party like Consumers Digest recognize this with Best Buy awards,” said Steve Nessl, marketing manager for Yamaha’s ATV/SxS group. “Receiving a Best Buy is exciting, but earning five Consumers Digest Best Buy nods this year in both utility and sport ATV categories is a unique and exclusive honor that symbolizes Yamaha’s dedication to excellence and leadership in the ATV industry.” About Yamaha Motor Corp., U.S.A.Yamaha Motor Corporation, U.S.A., (YMUS), a leader in the motorsports market, makes the toughest, most capable and versatile ATV and Side-by-Side vehicles. The company’s ever-expanding product offerings also include motorcycles, outboard motors, personal watercraft, snowmobiles, boats, outdoor power equipment, race kart engines, accessories, apparel and much more. YMUS products are sold through a nationwide network of dealers in the United States. Headquartered in Cypress, Calif., since its incorporation in 1976, Yamaha also has facilities in Wisconsin and Georgia, as well as factory operations in Tennessee and Georgia. For more information on Yamaha, visit www.yamaha-motor.com.### ATVs with engines greater than 90cc are recommended for use only by riders age 16 years and older.
ìThis Text-to-Win program is designed to demonstrate OPTIMA Batteriesí commitment to supporting the lifestyle of performance automotive enthusiasts, and drive a two-way conversation between the brand and our customers while theyíre shopping the category at our retail partners,î said Cam Douglass, director of product development and marketing for OPTIMA Batteries. ìWe like to reward people who spend time learning about batteries and our product in general. We know that the more time people spend educating themselves on the differences in batteries, the more likely they are to choose the Ultimate Power Source.
When consumers enter the text-to-win code (or scan the QR code that is also provided) they can instantly win prizes from highly-sought-after brands like Superwinch, Red Line Synthetic Oil, K&N Filters and Holley. The promotion will run through September 30, 2011.
To learn more about OPTIMA Batteries and to find your nearest retailer, please visit http://www.optimabatteries.com/. You can also visit OPTIMA on-the-go using your iPhone, Android or Blackberry device for helpful tips on charging, battery care and maintenance and product information at http://www.optimabatteries.com.//
It is our intent to expand our product line to serve our non-Toyota friends also, providing them with the exceptional value and service that we are known for in the Toyota world.
Our sincere desire is to simply make a difference and to live up to our goal of continuing to be a respected supporter of the Overland community.
We thank you for your support over the past seven years, and appreciate the opportunity to continue serving our community.
Phil, Chris, Barb, Jacque and Gerone
Although most people wouldn’t consider off-roading a “green” activity, 4 Wheel Parts is trying to make it as eco-friendly as possible. The newly launched Going Green section on 4 Wheel Parts provides their customers with more eco-friendly products for their truck, Jeep, or SUV. The Going Green section also includes tips for achieving better fuel economy, reusing products, and getting the best performance from their truck.4 Wheel Parts Goes Green
Louis Minette, Internet Brand Manager at 4 Wheel Parts says, “Off-road enthusiasts have always had a strong connection with the outdoors, taking some of the roughest terrain that Mother Nature has to offer and conquering it! As the years have passed and legislation has gotten more stringent off-road enthusiasts have had to change with the times to protect their rights to use off-road areas. They realize their impact and work to leave their playgrounds in the same condition as they found it, leaving as little impact as possible. As a friend to off-road enthusiasts, 4 Wheel Parts is taking similar steps to offer our customers the same performance products they crave while reducing their effects on the environment.”
4 Wheel Parts gives their customers useful tips that go beyond the obvious. They don’t just tell you to clean out your car so that you get better gas mileage; they actually go in-depth and provide you with information on how to find your preferred engine operating range (RPM), as well as other useful information.
Even though large pickups and SUVs have taken longer to catch up with the automotive Going Green trend, domestic automakers are making a concerted effort to make these vehicles more earth-friendly and fuel efficient. In concurrence with this movement towards environmental awareness, 4 Wheel Parts is bringing in new performance efficient products to their website and their 4 Wheel Parts stores.